The 3 Types Of People in Trucking: Which One Are You?

We had the chance to have an exhibit at the recent Mid-America Trucking Show (MATS). If you’ve never been there, it is quite the spectacle. And make sure to bring your walking shoes, there’s over 1 Million square feet of exhibitor space.

Throughout the 3 days, we saw and talked to hundreds of people. As I had my long flight home, it occurred to me that there were 3 distinct types of people we talked to, which mirrored the types of people we all meet in our professional lives.

The good news is that I think there’s a lesson to learn from each of them.

The Grumpy Pessimist

Picture someone who’s seen it all and believes the old ways are the best ways—except the problem is that those methods are no longer yielding results.

So, rather than embracing change, they blame everyone else, are upset at everyone else, and just aren’t very happy people. Their stubbornness has them stuck in a cycle of frustration, and they're counting down the days to retirement, (if they even can retire).

They don’t hire drivers because “if it’s gonna get done right, it better be me” or because “no-one wants to work these days.”

Then, we meet the Hopeless Beginner

This person is relatively new to the trucking industry and has likely been influenced by the outdated tactics of the grumpy pessimists. They try, fail, and struggle to find a foothold, which leads to a sense of defeat and resignation before they’ve really got started.

Their narrative often teeters on the edge of giving up and shutting down their business, unable to see a path forward or how to break the cycle of ineffective recruiting strategies.

Lastly, the Confident Professional.

A beacon of modern efficiency and optimism in the trucking industry. These are the forward-thinkers who have embraced challenges and change including new-age recruiting strategies.

Their attitude leads them to a fully staffed fleet and a clear vision for future growth. Their success is not just in their operational efficiency but in their mindset; they view challenges as opportunities and surround themselves with a team that reflects their drive and commitment to the industry.

As I reflect on these 3 types of people, it’s so funny to me that all of them are in the same industry facing the same challenges - but one says no-one wants to to work and hates the industry, while the other is grateful for their drivers, and enjoying life because they don’t have to do everything themselves.

So ask yourself, which bucket would you fall into?

What sets these confident professionals apart?
We’ve been fortunate enough to work with and talk to dozens of confident professionals in regards to recruiting and they all follow a similar pattern hence the reason for the advice of “Success leaves clues.”

Whether they work with us or not, the recruiting efforts they use can be summed up in what we call AMP Recruiting™. This is a method proven to overstaff your fleet and amplify the best part of the recruiting process which is YOU, the recruiter or company owner.

SO…How will you show up this week?
Each week and each day, we have a choice of how we will show up - which type of attitude we will adopt. As it turns out, none of us were born and stuck in one of these buckets. We can choose the attitude of a confident professional this week.

Resources
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